Odor absorbers & air fresheners


Where do I buy Fridge-It?

Where can I buy Fridge It odor absorbers is frequently searched online, by those who know the product or read about the product . Fridge It is sold online, direct from the manufacturer,  as well found at retail by going to Fridge It Retailers

For many years FridgeIt was sold at WalMart and Linens n things for over 10 years, but not at the moment.  Fridge-It is the same natural activated charcoal odor absorber, now in cube and wafer.   Fridge It is made in the USA, at a plant that hires adults with disabilities.

Fridge It has grown in popularity and is now sold in 4 countries-  US, UK and Canada and Australia.  It is used for refrigerator and freezer odor, removing dead mouse odor from behind walls, closet odor and trash and garage that smells using natural activated charcoal, which is eco-friendly, fragrance free and non toxic.

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Fridge It launches new TV Commerical- How do I get rid of that smell?
December 31, 2009, 8:46 pm
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Fridge It Natural Activated Charcoal Odor Absorbers kick off the year with a new 60 second TV commercial- How do I get rid of that smell- that was created, filmed and edited by Denver based Mantis Media TV.  The spot highlights all the uses of Fridge It odor absorber to get rid of odors and smells around the house, garage, fridge, freezer and closets.   The spot will run in US national, local, cable markets,in a version for DRTV and on their website.  “We used animation of the Fridge It cube to really show the process how activated charcoal works to absorb odor in our patented product.”, said, Bruce Kallet CEO of Innofresh, which owns the Fridge It brand.

“We are now selling Fridge It odor absorbers online in US, Canada, England and Australia as well as in retailers across the US, including Sur La Table, Gracious Home, Camping World.  Fridge It odour absorbers are sold also in  England in retail at Lakeland Limited in the UK for odour problems.  We have also expanded distribution to many online retailers such as AsSeenOnTV.com, Amazon, as well as adding retail grocery and US commissary outlets. 

This Fridge It focused TV commercial will expand our marketing reach and footprint even further to expand retail, online and international growth.  We plan more TV to come for the other Innofresh odor elimination lines such as Innofresh Pet, Sport and Auto”, commented Kallet.  He also noted that the Innofresh and Fridge It products are all made in the USA, at a manufacturing plant that hires adults with disabilities.

Here is a sneak peak at the commercial: Fridge It TV commercial:  How do I get rid of that smell?

For more information on Fridge It go to the company’s website at Innofresh.com



Talking odors, what’s your smelly problem?
November 30, 2009, 5:40 pm
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 Odors are something you don’t ask your neighbors for advice on.  It is something you don’t want to talk to anybody about, but you do want to get rid of the odor or find out what kind of  odor it is . Or you have reached your nose pain point and you just want to find out how to get rid of the odor and be on your way. 

Searches for information on odor and odor elimination to gain internet advice on odors are extensive.  But why?  My thought is that odors are like bugs, there are so many types and that your don’t want to keep them; you want to get rid of rid of them as quickly as possible and you do not want to talk to anyone about your problem. What could possibly be on the life list to get rid or seek how do I get rid of that smell, and what should I use to fix this odor problem I have?  

Asking questions to the internet is the best step.  How can you get rid of an odor or a smell of a: Mice, rats, bugs, weeds, neighbor, boyfriend, old clothes may be at the top of the list getting rid of an odor.  So talk odors to your computer, it won’t tell anyone.  So what type of smell are you trying to get rid of?  What odor has become so offensive that you focused on getting advice on?

A great Q&A is at Innofresh website, check it out.




Fridge-It and Activated Charcoal. Why it does work so well.

FRIDGE-IT® Activated Charcoal Odor Absorber is a highly effective odor absorber that works because of its unique, powerful, porous activated carbon filter and air flow design.  It is dust Free and Fragrance Free.

 What is Activated Carbon?

Activated carbon is a natural material that has been treated at extremely high temperature that results in literally millions of microscopic holes and pores inside and on the surface that make activated carbon one of the most porous materials known. The same type of carbon is also used in water treatment facilities and medical devices.

What Makes FRIDGE-IT® Work So Well?

FRIDGE-IT’s unique, patented process then takes activated carbon through another step call porous technology blending into a single molded carbon element. The result is highly effective odor absorption without small granules, powders or even carbon dust. When odors come in contact with the activated carbon, they are literally absorbed and neutralized. The amazing property of activated carbon is its ability to absorb enormous amounts of gases (odors) relative to its size.

FRIDGE-IT is chemical free, safe and effective. The FRIDGE-IT brand is the trusted name and well recognized as an effective, safe, versatile odor absorber for the kitchen and all around the home. Completely unscented so it doesn’t cover up odors – it gets rid of them. It is the environmentally friendly odor absorber for use all around the home.

FRIDGE – IT PERFORMANCE MATRIX : Its odor control is better than Baking Soda, Other Odor Activated Carbon Absorbers, Powders, Odor Absorber granules, salts, gels and sprays.

 Most effective in eliminating refrigerator odors. It is a consumer preference since it is versatile, no spills, no chemical sprays or gels.  Utilizes Activated Carbon – natures most effective odor natural odor absorber. Has been around for over 15 years so it has high brand recognition and is  Made in U.S.A.



Kitchen Odors need a targeted approach for elimination.

There is plenty of good, and not so good, advise about eliminating kitchen and household odors and in particular, getting rid of the odors and smells that come from the kitchen.   Other than the noticeable odors that are from the bathrooms, or perhaps the room with the 3 cats and their litter boxes in the house, the kitchen usually in the culprit for the majority of the odor or “house smell” that is noticed almost immediately when entering a home or apartment.  The reason is that there are more sources of odor from that one room – the kitchen, than all other combined areas of the home.   As you walk into your home, likely first impression will come from the nose if it’s bad.  Instead, if the smell is clean and fresh, then you’re more likely to impress visitors with a pleasant welcome that says that you care.

 To effectively combat against kitchen odors, you need to take a targeted approach to each of the problems or sources of odor and not try to eliminate the odors by simply spraying some “odor eliminator” into the air.   These do very little to eliminate the odor for good.  What you need is to be armed with effective and specific solutions.

 There are plenty of products that are available to clean surfaces and counter-tops and for the most part they are all good.   Thankfully now, many “natural” products are available that are as good as or better than some leading brands.   Keeping surfaces clean regularly and also immediately after use is always an important and easy way to reduce odor build-up in the first place.   But, no matter how diligent you are, there are specific problem areas that you need to address.

Refrigerator- You would be surprised to learn how much a smelly refrigerator can lead to a smelly kitchen, not to mention having your strawberries taste like onions and your ham like fish.   It’s of course important to keep your refrigerator clean from spills but to actually eliminate lingering odors, go for the power of activated carbon in a product like Fridge It activated carbon odor absorbers.   The natural, fragrance free activated carbon filter literally soaks up odors better than baking soda, coffee, and vinegar combined.   All you have to do is hang or place one on each shelf for incredible effectiveness.  Also Fridge It can be used with great results in your freezer too if your ice is tasting or smelling off.

 Garbage/Trash area – The smell of garbage can quickly permeate the entire house.   To eliminate this problem, again use the power of activated carbon.  Fridge It odor absorbers easily clip on to, or hang from trash cans.  Just keep a couple near by your trash can and odors get stopped in their tracks.

 Garbage Disposal –  There are several ways to keep odors away here.  Pouring baking soda down the drain with water helps but another product that does a nice job is Plink Disposal Cleaner.   The unique little balls break open to deodorize the disposal and dissolve some of the oil and fat build ups that are causing the smell.

 Stove Top Vent – As grease and oils build up, so will odors.   Use a natural lemon or orange based degreaser to wipe away build ups.  These products effectively cut through grease so you can easily wipe it away and leaves no residue.   There are several effective and natural cleaners available for this.

 Cabinets – Cabinets are another unsuspecting source of kitchen odor as they store food, oil, damp dashes and glasses and other assorted kitchen items.    A great way to eliminate this as a cause for kitchen odors is to place a FRIDGE IT odor absorber in each cabinet, getting rid of the odor at the source.

 Under Sink – Another area that is a culprit for odors resulting from moisture, trash and storage is definitely under the sink.   This is another great place for hanging or placing a couple of FRIDGE IT activated carbon odor absorbers.  It’s that easy.

 So, the bottom line is keep your kitchen surfaces and floors clean but use activated carbon odor absorbers like FRIDGE IT for targeted areas and natural greaser’s and deodorizes for garbage disposals and hood vents.



Watch Food Detective on Food Network – the 5-second rule on charcoal odor absorbers.
May 29, 2009, 3:12 am
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This episode is back and does a really great segment on activated charcoal as on odor absorber compared to baking soda. What is really exciting is at the end of the segment, Ted Allen holds up a purple cube and it is a Fridge It  activated charcoal odor absorber and says it is a good option for activated charcoal odor absorbers. Go Fridge It.
Dont’ miss the episode:
The 5-Second Rule
Episode OF0101Here is what it is about:  Can I really eat something off the floor if I pick it up in less than 5 seconds? How do I stop my mouth from burning after I’ve eaten spicy food? Is the baking soda in my fridge doing anything? Ted Allen and his culinary sleuths set out to prove the answers to these questions, once and for all!
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