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Fridge It Natural Activated Charcoal Odor Absorbers kick off the year with a new 60 second TV commercial- How do I get rid of that smell- that was created, filmed and edited by Denver based Mantis Media TV. The spot highlights all the uses of Fridge It odor absorber to get rid of odors and smells around the house, garage, fridge, freezer and closets. The spot will run in US national, local, cable markets,in a version for DRTV and on their website. “We used animation of the Fridge It cube to really show the process how activated charcoal works to absorb odor in our patented product.”, said, Bruce Kallet CEO of Innofresh, which owns the Fridge It brand.
“We are now selling Fridge It odor absorbers online in US, Canada, England and Australia as well as in retailers across the US, including Sur La Table, Gracious Home, Camping World. Fridge It odour absorbers are sold also in England in retail at Lakeland Limited in the UK for odour problems. We have also expanded distribution to many online retailers such as AsSeenOnTV.com, Amazon, as well as adding retail grocery and US commissary outlets.
This Fridge It focused TV commercial will expand our marketing reach and footprint even further to expand retail, online and international growth. We plan more TV to come for the other Innofresh odor elimination lines such as Innofresh Pet, Sport and Auto”, commented Kallet. He also noted that the Innofresh and Fridge It products are all made in the USA, at a manufacturing plant that hires adults with disabilities.
Here is a sneak peak at the commercial: Fridge It TV commercial: How do I get rid of that smell?
For more information on Fridge It go to the company’s website at Innofresh.com
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Odor absorbers & air fresheners 